Over the past few years, we have seen the body positive movement shift from a small community of self-love endorsers to companies jumping on the bandwagon but only to promote aspects they deem marketable. We wan’t to reiterate by saying that self love is NOT a fad. This is a lifestyle and we want to change the conversation by taking back the power from large advertisers and putting that power in the hands of our followers.
There are SO MANY issues regarding body image and self love that never get addressed because they aren’t seen as “marketable.”
Our follower Marissa Hastings, founder of Your Breast Self opened us to us about what she wants to see change in the industry:
“A lot of traction has been made for ‘Real Women With Curves’ campaigns, but not that much has been done do empower women at the petite end of the spectrum.”
Hastings says that she struggled growing up as a small-breasted woman with feelings of inferiority and even considered breast augmentation as a teen as a way to fix the shame she felt on a daily basis . She also mentions that she lived in an environment where girls getting this type of procedure was the norm which only furthered her away from self-acceptance and self-love.
These are things the media doesn’t show us about loving our bodies and these are things that need to be talked about.
So lets talk about boobs for a second. Scientifically speaking, our mammary glands are a combination of tissue, fat, and muscles that are used to feed our offspring. Simple as that. These glands come in all shapes, sizes, and colors. Sometimes we have one bigger than the other. Some are close together. Some are cross-eyed. Some are soft and some are firm. The only thing wrong with our breasts is the way that the media has portrayed them over the last century. Advertisements have used boobs to sell everything from lingerie to hamburgers. By objectifying and sexualizing our mammary glands, the media has been able to create a problem with how we view our bodies in order to sell us a solution: breast augmentation or the less fancy term, boob job. It is the most common cosmetic surgical procedure amongst women in the United States.
A report by the American Society of Plastic Surgeons, almost 300,000 breast augmentation procedures were conducted in 2015. That number has increased by 31% since the year 2000. Why is that?
The age of Internet has graced us with readily available content at our fingertips. Our media exposure has grown exponentially since the 1940s. A recent study finds that we are exposed to 10 hours of media a day in which we are in constant consumption of information including brand exposure and advertisements.
Due to crafty media tactics, companies have been able to blur the line between wants and needs in order sell us products so now we feel like we have to have certain things after we’ve been exposed to countless advertisements.
Tying this all together, the media uses advertising that is harmful to our self image and has profited greatly by creating problems with how we view ourselves and offering us a “solution,” for a price, of course.
If you’re still not convinced, take a look at the report by the ASPS one more time. You will also find that butt lifts and soft tissue filler procedures have increased by almost 250% in the last 15 years. No one’s written a thesis on it yet, but I’m pretty sure you can thank the Kardashians and the E! Network for that one.
At HNS we want to help all of you become aware of when the media is manipulating you to feel a certain way and how you can protect yourself against it. We want you to know that your body is not wrong, the conventions of society are.
So let’s open up this conversation shall we? Let’s change it up and stir the gumbo pot. We want to hear from YOU! Share your stories with us and what you want to see change in the beauty industry or the body-positive movement.
Send a short video of yourself (no longer than 5 minutes) to me at Sam@healthyisthenewskinny.com. You will have a chance to be featured on our social media platforms as well as a part of our upcoming presentations. More info on submitting can be found here
Join us in Agoura Hills Friday, May 6th for our next presentation! Details here.
Social media: Instagram: @samanthavonsinn